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Partnership type

Channel & Reseller Partners

Find businesses that can take your offer to market.

Some businesses don't need another acquisition campaign. They need businesses already trusted by the buyers they want to reach.

Find channel / reseller partners
What each side brings

Both sides need a reason.

You bring

  • A product or offer worth distributing
  • Enablement, margin or incentives
  • Support for the end customer

They bring

  • Existing trust with your buyers
  • Implementation or advisory capability
  • A reason to recommend you
How it works on B2B.ID

From intent to a working relationship.

1Define the buyer you want reached and the model you can support

2Discover businesses already serving that buyer in an adjacent role

3Check overlap, capability and commercial intent before you approach

4Request a channel, reseller or implementation partnership

Examples

What this looks like in practice.

SaaS product

+

Consultancy

Implementation and reseller partnership

Software vendor

+

Agency

Channel partnership into an existing client base

Platform

+

Regional integrator

Geographic market entry

Possible outcomes

DistributionResale revenueMarket expansionImplementation coverage
FAQ

Channel & Reseller Partners questions.