Partnership type
Referral Partners
Send relevant business opportunities to one another.
A referral partnership is the simplest way two businesses create commercial value together: when work isn't a fit for one side, it goes to a business that can actually deliver it.
Find referral partnersWhat each side brings
Both sides need a reason.
You bring
- Clients who need something you don't offer
- Trust with a specific market
- Delivery you can vouch for
They bring
- A complementary capability
- Their own flow of relevant work
- Proof they can deliver to your clients
How it works on B2B.ID
From intent to a working relationship.
1Describe the kind of work you want to send and receive
2Discover businesses whose offer sits next to yours, not on top of it
3Review their B2B ID, delivered work and available proof
4Send a Partnership Request that explains the referral model you have in mind
Examples
What this looks like in practice.
B2B SEO agency
+
Web development agency
Each refers the work the other doesn't do
Accountant
+
Corporate lawyer
Shared clients at the same growth stage
Fractional CMO
+
Performance agency
Strategy in, execution out
Possible outcomes
ReferralsIntroductionsOpportunitiesShared clients