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B2B partnerships for email & lifecycle agencies

Partnerships for lifecycle agencies that sit downstream of everyone.

Email retainers usually start because another agency filled the list. Being the trusted lifecycle partner for those agencies is a pipeline, not a favour.

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What email & lifecycle agencies usually need

  • Paid and ecommerce agencies whose clients need retention
  • Design partners for template and campaign production
  • Data and CRM partners for complex migrations
  • Referral partners for acquisition requests

Businesses they typically partner with

Ecommerce agenciesPaid media agenciesDesign studiosCRM consultantsSaaS platforms
How a fit is assessed

Two businesses, one reason to work together.

You

B2B SEO Agency

Bring

SEO strategyContentTechnical SEO

Want

Web delivery partner

Clients

B2B SaaS

Them

Web Development Agency

Bring

DesignDevelopmentCMS

Want

SEO partner

Clients

B2B SaaS

Together

Referral Partnership

  • A more complete solution for the same client
  • Less work lost because it was out of scope
  • Opportunities flowing in both directions